There are laws about what manufacturers say on their labels – they cannot lie. They can, however, format the truth in a way that leads you to think it says something else. Sort of “marketing truth.” Prime example, my body wash. I’m not complaining about the body wash. I’m not even complaining about what the… Continue Reading
Our parents try to raise us right. They tell us to be kind, smiles will get us further than frowns, and that we shouldn’t judge a book by it’s cover. Then we have real life where you really do not have a second chance to make a first impression and people form their first impression… Continue Reading
(NOTE: This title is not SEO friendly, heck the entire format of this blog is not SEO friendly. If you enjoy this installment of what’s going on in my brain, I hope you’ll share it with your friends.) I’ve got a monster list of blog topics and I’m ignoring all of them in favor of… Continue Reading
Honestly, I have very little clue as to what makes alternative text is so important. However, the clue I do have is enough to make me enter some for my blog post and newsletter pictures. Alternative Text? If you post photos on your website or include them in your newsletter, it is very likely that… Continue Reading
Are you feeling stuck trying to come up with new blog topics? Why not update some of your old ones? Updating already published blogs does several things for you: Creates a “new” post without any new ideas. Gives you SEO juice without too much effort. Makes you look informed, up to date, and on top… Continue Reading
Part of how I sell myself is by offering blog writing. Part of my blog service includes brainstorming sessions for blog topics. I can be pretty good at helping clients with topics for their own blog. Alas, like the cobbler’s children with no shoes, I have a hellish time coming up with topics for myself.… Continue Reading
I have two extremes of clients/prospects: those who want nothing to do with the writing, and those who will not let go of it. Honestly, I get rid of the first. If they want nothing to do with their content, then they tend not to care. They also tend not to respond. The folks who… Continue Reading
There is no excerpt because this is a protected post.
OK, maybe not recklessly, I just get a kick out of twisting the noses of the Grammar Nazis out there. Yes, I’ve ranted about the split infinitive before; now I’m doing it again. And I’m doing it because it bugs me how people say that it is now OK to break the rule without explaining… Continue Reading
Do you live life or does life happen to you? I suspect that if you are actively living life you are having a lot more fun than those who let life happen. And for those of us who let life happen – even just some of the time – how can we tap into that… Continue Reading