-
What Is the Point of Alternative Text?
Honestly, I have very little clue as to what makes alternative text is so important. However, the clue I do have is enough to make me enter some for my blog post and newsletter pictures. Alternative Text? If you post photos on your website or include them in your newsletter, it is very likely that…
-
The Writer Has No Blog!
Part of how I sell myself is by offering blog writing. Part of my blog service includes brainstorming sessions for blog topics. I can be pretty good at helping clients with topics for their own blog. Alas, like the cobbler’s children with no shoes, I have a hellish time coming up with topics for myself.…
-
Are You Marketing Your Business with Education?
Not being a fan of selling, and not liking marketing myself much more, I try to use education as much as possible to promote my business. I will be the first to admit that marketing my business only with education would be a bad idea; however, as part of a (somewhat) larger plan, education is…
-
Why do Businesses Blog?
The short answer to why a business needs a blog is: to be found. The internet is a wonderful and horrible thing for business. Wonderful because the web is open 24/7 and a company’s web presence tells the world what they do – also 24/7. Horrible because every other business on the web is also…